BioDenta Charcoal Whitening Toothpaste – 75ml If you want a charcoal toothpaste, look beyond the charcoal Charcoal toothpaste has become increasingly popular, and plenty of people now actively look for it when choosing their toothpaste. If you're one of them, BioDenta Charcoal Whitening deserves a closer look. Because while charcoal is the ingredient that gets your attention, it isn't doing all the work. A charcoal toothpaste that doesn't rely on charcoal alone BioDenta has built a serious everyday toothpaste around its charcoal formulation. It's made with 98% natural ingredients, but still contains 1,450ppm fluoride for everyday protection against tooth decay. There's hydroxyapatite, the calcium phosphate mineral closely related to the mineral naturally found in tooth enamel and dentine. And there's PAP (phthalimidoperoxycaproic acid), an oxidising ingredient being investigated for its role in modern non-peroxide tooth-whitening formulations. Alongside these you'll find hydrated silica and the other ingredients needed to clean and care for your teeth as you brush. That's what makes BioDenta Charcoal more interesting to us than simply putting activated charcoal into a tube and calling it a whitening toothpaste. The charcoal may be the reason you notice it. The complete formulation is the reason to consider using it every day. What about whitening? It's important to be realistic about what a toothpaste can do. BioDenta Charcoal is designed to help remove surface staining – the discolouration that can build up on teeth from everyday life. That's different from bleaching the natural colour of the tooth itself. And we're not going to tell you that charcoal has some extraordinary whitening ability that other toothpaste ingredients don't. The scientific evidence around charcoal toothpastes is actually quite mixed, which we'll look at properly under The Science Behind It. What matters here is that BioDenta doesn't rely upon charcoal alone. Its broader formulation includes PAP, while hydrated silica forms part of the cleaning and polishing system. So if you're looking for a charcoal toothpaste because you'd like to keep everyday surface staining under control, there's more thought behind BioDenta than the word “charcoal” on the front of the box might suggest. 98% natural ingredients. 100% serious about dental care. That balance runs throughout the BioDenta range. Charcoal Whitening is made with 98% natural ingredients and is vegan and halal friendly. It doesn't contain traditional SLS (sodium lauryl sulphate), PEGs or parabens. It does contain Sodium C12-18 Alkyl Sulfate, a related surfactant which helps the toothpaste spread and cleanse effectively. BioDenta describes this as a milder cleansing alternative to traditional SLS. And importantly, BioDenta hasn't removed fluoride simply to make the formulation sound more natural. You still get 1,450ppm fluoride, within the range recommended for adults in current UK preventative dental guidance. If charcoal is what you're looking for... We're not suggesting everybody needs a charcoal toothpaste. That's why BioDenta makes different formulations for different preferences. But if you've already decided that charcoal is what you want, we think there's a strong argument for choosing one that doesn't expect charcoal to do everything. BioDenta Charcoal Whitening combines its charcoal-led formulation with hydroxyapatite, PAP and 1,450ppm fluoride in a toothpaste designed for everyday use. A charcoal toothpaste that doesn't rely on charcoal alone. 4 x 75ml tube.