OLAPLEX OLAPLEX No.4P Blonde Enhancer Toning Shampoo 250ml | Size 250ml | No. 4p blonde enhancer toning shampoo is a highly concentrated purple shampoo from Olaplex the game-changing repair system that has transformed the hair care industry. Olaplex is the original bond builder, ingeniously built on patented active chemistry that works on a molecular level to repair damaged and broken bonds. For all blonde, lightened, and grey tresses, this powerhouse shampoo creates a rich, sulphate-free lather to effectively neutralise brassiness and achieve your brightest blonde after just one use. Formulated to cleanse, tone and repair use two to three times a week to weave dry, brittle strands into soft, shiny, resilient locks. Vegan Cruelty Free250ml Suitable for blonde, lightened, and grey hair Neutralises brassiness and brightens Transforms dry, brittle strands into soft, shiny and more resilient hair Contains patented OLAPLEX technology Free from DEA, aldehydes, formaldehyde, gluten, nuts, parabens and phthalates Vegan Cruelty free HOW TO USEApply to wet hair, lather fully, and let process Use 2-3 times per week or as often as needed to neutralise unwanted brassiness