Sony BRAVIA 7 II K50XR75M2PB 50 Inch True RGB LED 4K Ultra HD HDR Smart Google TV 2026 Experience exceptional colour, contrast and realism with the Sony BRAVIA 7 II K50XR75M2PB. Designed for modern living spaces, this 50-inch 4K HDR Smart TV combines Sony’s latest True RGB LED technology with the intelligent XR Processor powered by AI, delivering a cinematic viewing experience with stunning depth, clarity and brightness. Whether you’re watching films, gaming on a PS5 or streaming your favourite series, the BRAVIA 7 II brings every scene to life with incredible realism. True RGB LED Technology for Richer, More Natural Colour Powered by Sony’s advanced RGB Backlight Master Drive Pro technology, the BRAVIA 7 II delivers highly accurate control of red, green and blue LEDs independently. This creates remarkably vivid colours, deeper contrast and enhanced brightness across every scene. Combined with XR Contrast Booster 20, the TV produces impressive highlights and refined shadow detail, making it ideal for both dark movie nights and brighter living rooms. AI XR Processor for Intelligent Picture Optimisation At the heart of the BRAVIA 7 II is Sony’s powerful AI XR Processor. Using advanced scene recognition technology, it analyses content in real time to optimise colour, contrast, sharpness and motion. The result is a more lifelike and immersive picture, with enhanced detail and realism across movies, sports and everyday TV viewing. Smooth Motion and Enhanced Clarity Sony’s XR Motion Clarity technology keeps fast-moving action smooth and sharp, reducing blur without sacrificing detail. Whether you’re watching live sport, action films or gaming, motion remains fluid and natural. XR Clear Image also improves lower-resolution content using advanced frame and zone analysis, helping older films and TV programmes appear cleaner and closer to true 4K quality. Wide Viewing Angles with X-Wide Angle Pro Enjoy consistent colour and brightness from almost anywhere in the room thanks to X-Wide Angle Pro. Designed to maintain picture accuracy from wider viewing positions, this feature ensures everyone gets a great view, whether you’re watching from the centre or side of the sofa. Cinematic Picture Modes and Studio Calibration The BRAVIA 7 II supports a wide range of premium picture formats and calibrated viewing modes. Dolby Vision and IMAX Enhanced compatibility deliver a more cinematic image with greater depth and dynamic range, while dedicated Netflix and Prime Video calibrated modes optimise streaming content exactly as creators intended. CalMAN Ready certification also makes this TV suitable for professional picture calibration. Acoustic Multi-Audio for Clear and Immersive Sound Sony’s Acoustic Multi-Audio speaker system creates detailed, room-filling sound with excellent dialogue clarity. Powered by a 40W speaker system with Sound Positioning Tweeters, audio feels more accurately placed on screen for a more immersive viewing experience. Acoustic Auto Calibration automatically adjusts sound performance to suit your room layout and seating position. Voice Zoom 3 and 360 Spatial Sound Support Voice Zoom 3 uses AI-based processing to enhance speech clarity, helping dialogue remain crisp and easy to follow, even during busy scenes. Pair the TV with compatible Sony audio products, including BRAVIA Theatre soundbars and selected headphones, to enjoy Dolby Atmos, DTS and immersive 360 Spatial Sound technology. Enhanced Entertainment with BRAVIA Theatre Compatibility Take your home cinema experience further by pairing the BRAVIA 7 II with compatible Sony BRAVIA Theatre speakers or soundbars. Features such as Acoustic Centre Sync help the TV and soundbar work together for clearer vocals and a wider, more spacious soundstage. Smart Entertainment Powered by Google TV Google TV gives you fast access to thousands of apps, streaming services and live entertainment in one easy-to-use interface. Browse content from Netflix, YouTube, Prime Video, Disney+, Apple TV and more, with personalised recommendations based on your viewing habits. You can also customise your home screen, manage watchlists and search using voice commands. Built-In Google Cast and Apple AirPlay 2 Share photos, videos and apps directly from your smartphone, tablet or laptop with built-in Google Cast and Apple AirPlay 2 support. Compatible with both Android and Apple devices, streaming content to the big screen is quick and seamless. Optimised for PlayStation 5 Gaming The Sony BRAVIA 7 II is built with gamers in mind. HDMI 2.1 support enables 4K gaming at 120Hz, Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM) and Dolby Vision Gaming for smoother, more responsive gameplay. Exclusive PS5 features such as Auto HDR Tone Mapping and Auto Genre Picture Mode automatically optimise picture settings for the best gaming experience possible. Game Menu 2 gives you quick access to gaming settings, while Gaming Multi-View lets you watch walkthrough videos alongside gameplay on the same screen. Sony PICTURES CORE Streaming Included Enjoy access to Sony PICTURES CORE, Sony’s premium movie streaming platform featuring a huge range of films in up to 4K HDR quality. With Pure Stream technology delivering streaming speeds up to 80Mbps, you can enjoy image quality closer to 4K Blu-ray for a more cinematic experience at home. Slim Design Perfect for Smaller Spaces With its sleek and modern design, the Sony BRAVIA 7 II K50XR75M2PB blends easily into smaller rooms while still delivering premium picture and sound performance. Its slim profile and elegant styling make it a stylish addition to any living space. Please Note This Smart TV includes third-party apps which may be updated, modified or withdrawn at any time. Availability of catch-up and streaming services may vary by region. This model does not support the Freeview Play catch-up service. Technical Specifications Display Aspect Ratio 16:09 Backlight Technology LED Enhanced Refresh Rate 100Hz Horizontal Viewing Angle 178 Maximum Resolution 3840 x 2160 Screen size 50 in Screen Technology Mini RGB Standard Refresh Rate 100Hz (Native) Connectivity Bluetooth Yes HDMI Yes HDMI Version HDMI 2.1 (x2) / HDMI 2.0 (x2) Number of HDMI Ports 4 Number of USB Ports 2 USB Yes Wi-Fi Yes Additional Information Warranty 1 Year Guarantee with additional 4 Year Warranty (*Registration Required) Warranty Redemption Information Consumer must register within 90 days of purchase via www.sony.co.uk/promo/5yearwarranty Proof of purchase must be retained. PSTI Compliance PSTI Compliance - Download certificate Features Speakers Full Range (Bass Reflex) Speaker x 4 TV Services Over 10,000 apps & games, including BBCiPlayer, Netflix, Prime, ITVX, Pluto TV, Sony Pictures Core, Disney +, AppleTV, Youtube, Google Play, Discovery +, NowTV, Paramount +,You, Spotify, Crunchy Roll USB Recording Yes Freeview Yes Programmes & Functions Digital Tuner Yes Electronic Program Guide Yes Design Elements Colour Black Colour Group Black General Additional Information Digital Terrestrial DVB-T-T2 DVB C -- Satelite DVB-S-S2 Analogue Features RGB Backlight Master Drive Pro – Vibrant, precise coloursStudio Calibrated Modes – View films as intendedXR Processor with AI – Enhanced realism in every sceneAcoustic Multi Audio+ – Synchronised immersive sound Product Type TV Barcode/EAN 4548736178427 Technical Details Operating System Android RMS Output Power 10W + 10W + 10W + 10W Smart App Control Google Assistant, Works with Elexa, Apple Home Kit Efficiency & Standard Energy Efficiency Class F Accessories VESA Mount Compatible Yes Vesa Mount Size 200 x 200 mm Sony K50XR75M2PB 50 Inch BRAVIA 7 II True RGB LED 4K Ultra HD HDR Smart Google TV 2026, Sony, K50XR75M2PB, 50, Inch, BRAVIA, 7, II, True, RGB, LED, 4K, Ultra, HD, HDR, Smart, Google, TV, 2026, sony true rgb tvs, sony 2026 tv, sony bravia 7 II, sony XR75M2PB, bravia 7 II, sony tv