The Eveready Infra Red Bulb 250W E27/ES is easy to install. It emits infrared radiation, providing efficient and targeted heat, making it ideal for industrial, agricultural, and therapeutic uses. The bulb is durable and reliable, ensuring consistent performance. It has a 250W power rating, a ruby finish with hard glass, and a warm white light output of 1250 Kelvins. It produces 300 lumens and has a 5-year lamp life. The bulb measures 175mm in length and 125mm in width, and it is available in a ruby color.