Revlon Revlonissimo Colorsmetique Color Excel 7.31 Medium Golden Ash Blonde Hair Revlonissimo Coloursmetique 7.31 is a permanent hair colour designed for women who want a natural, medium golden ash blonde. Ideal for those looking to neutralise unwanted warmth while adding soft golden-ash tones, it suits anyone seeking even, salon-inspired colour and enhanced shine at home or in a professional setting. This shade delivers balanced golden and ash nuances for a natural-looking blonde with subtle coolness. The Colour Excel system provides consistent coverage, helping to blend or cover greys and deliver long-lasting results with luminous finish. Easy-to-blend cream texture ensures smooth application and uniform colour development. The pack typically comprises a colourant cream, developer/oxidant and a conditioning after-treatment to seal and nourish the hair after colouring. The formulation combines pigments with a conditioning phase to help protect fibre and improve manageability post-colour. (Gender: Female) In conclusion, Revlonissimo Coloursmetique 7.31 offers reliable, salon-quality medium golden ash blonde results with good coverage and a glossy finish. A great choice for women wanting a refined blonde with neutralised brassiness and comfortable, conditioned hair after colouring.