Get ready for pure, immersive viewing with this 55-inch Samsung TV. Glare Free technology minimises reflections so you can enjoy every scene without distraction, while OLED HDR+ delivers stunning detail with deep blacks and vibrant colours. The NQ4 AI Gen3 Processor works behind the scenes to enhance everything you watch, using advanced AI to sharpen picture and sound in real time. And when it comes to audio, Dolby Atmos® fills the room with 3D surround sound that flows with the action on screen. If you're a gamer, Motion Xcelerator 165Hz will keep your gameplay ultra-smooth and responsive, perfect for fast-paced sessions on your favourite console or PC.

To use smart features (including streaming services) on this TV, you'll need to create or sign into a Samsung Account. Without signing in, you'll only have access to standard channels and external devices, like consoles or Blu-ray players.