This 55-inch Samsung The Frame TV is the perfect blend of art and entertainment. When you're not binge-watching your favourite shows, it transforms into a stunning digital gallery displaying over 4,000 curated artworks from the Art Store. The glare-free QLED screen delivers vibrant, Pantone-validated colours that make every scene and artwork look incredibly lifelike, while the NQ4 AI Gen2 Processor intelligently optimises brightness, contrast and motion for exceptional 4K viewing. Plus, Dolby Atmos wraps you in immersive cinema sound that moves with the action. And with customisable clip-on bezels and an included Slim Fit Wall Mount, it blends seamlessly into your home like a stylish picture frame. It's not just a TV - it's a work of art.

To use smart features (including streaming services) on this TV, you'll need to create or sign into a Samsung Account. Without signing in, you'll only have access to standard channels and external devices, like consoles or Blu-ray players.

Make sure the One Connect Box is connected to this TV for everything to work properly.

Slim wall mount bracket included.