Bekley Powerbait transforms novice anglers into exceptional anglers. Berkley scientists have spent over 25 years refining the proprietary Powerbait compound, which has an irresistible aroma and flavour. Fish adore Powerbait so much that they stay hooked for 18 times longer, giving you more time and confidence to feel more bites - and catch more fish!

Great action on fast and slow retrieves An old favorite is back with the same exact shape & softness in new catching colors Rig as a line-trough, jighead, or weighted EWG